MediaBizLab
Commercializing Media as Services
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New students in the MediaBizLab minor studies program

We are proud to announce the 14 students that will start their studies in the MediaBizLab program. These skilled individuals have diverse backgrounds and come from all three Aalto schools. We are very excited about the high quality of the applicants and are genuinely looking forward to work together with all of them! Stay tuned [...]

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Impacting the Bottom Line with Media Services – MBL seminar

The MediaBizLab will be arranging its second seminar on media services on November 23, 2010, from 2 pm to 6 pm. The venue is Aalto University School of Economics, Runeberginkatu 14-16, Assembly Hall (Juhlasali).This time the grand theme is monetization. We welcome students, researchers, and practitioners to join us for an afternoon of presentations and [...]

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Interview with Anders Stenbäck and Eero Anhava (Sanoma)

Earlier this year, we interviewed some interesting media service entrepreneurs (Janne Airo, Gerd Leonhard, Timo Ylitalo and Heikki Leskinen). Now, as a sequel to this series, Elina went to meet Eero Anhava and Anders Stenbäck (Sanoma News) in Sanomatalo to discuss upcoming trends in the media industry, Sanoma’s partnership with MBL as well as Eero’s [...]

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The MediaBizLab minor studies program

The MediaBizLab minor studies program

The seminar on April 22nd was arranged as a kick-off for a new academic program, MediaBizLab. In the ‘Commercializing Media as Services’ seminar, people representing our study program shed some light on the objectives and practicalities of this new program.
Professor Johanna Moisander (ASE), academic director of MediaBizLab
Johanna Moisander noted how MediaBizLab represents and manifests the [...]

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Pictures from the seminar

Pictures from the seminar

Thanks again for our interesting speakers and their amazing presentations. It was definitely a good kick-start for the new, cross-disciplinary program. We cannot wait for the next seminar that will be held in the Fall, more specifically in Mid-September (date to be announced later on, hopefully with no volcanoes erupting simultaneously).

Erik Pöntiskoski introduced the topic [...]

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MediaBizLab-roadshow

MediaBizLab will be visiting all the campuses of Aalto on Wednesday, May 5th. You are welcomed to join us in order to hear more about the new Aalto-wide minor program MediaBizLab - Commercializing Media as Services! The staff of minor program will be present on these times to answer your questions and provide further information on [...]

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Janne Airo from Steam Republic

In our series of interviews of our seminar speakers, Janne Airo (CEO, Steam Republic) will discuss his views on the imprtance of fans for artists, and how we should be rather looking at the context than content of the media services. His company, Steam Republic, provides artists with an mobile application ‘Mobile Backstage’ to facilitate the relationship between [...]

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Changes in the program due to volcanic ash

There has been some changes in the seminar program due to the unfortunate volcanic eruption in Iceland. The updated program is availabe here. 
I am sorry to inform you that Gerd Leonhard will not be able to fly in for the seminar due to the unsecure situation in European airspace. We hope that you are understanding [...]

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Heikki Leskinen from Starcut

In our series of interviews of our seminar speakers, Heikki Leskinen (Vice President (Strategy and Business Development), Co-founder at Starcut) will discuss of his experience in combining film producing and business. As a co-founder of Starcut, he provides large media-companies with services that help market their productions. He will be the ‘godfather’ for the academic program and he will be also participating in the panel [...]

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Meet Gerd Leonhard, the Media Futurist

Here, Gerd Leonhard (CEO, Mediafutures, www.mediafuturist.com), agreed to give out a short interview about his career and views. In the seminar, Gerd will give out a keynote speech concerning the future business models for media content. You can read more about his thoughts on the subject from his article, Price of Free RSA Journal Summer [...]

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Next

Useful Links

  • Aalto University
  • Aalto University – Media Factory
  • Aalto University – School of Economics

2012 MBL Group Blogs

  • Kauhee jano!
  • It's a Party
  • Perfect Tool

MediaBizLab 2011 Student Blogs

  • Kormilainen
  • Tapio Haaja
  • Elmo Allén
  • Matti Torniainen
  • Valtteri Vartiainen
  • Markus Kauppinen
  • Lauri Hassi
  • Essi Tani
  • Xu Yang
  • Julius Valjakka
  • Heikki Laaninen
  • Ranjit Menon

MediaBizLab 2010 Student Blogs

  • Jason Nikkinen
  • Buzz Around Biz
  • Leyla Nasibova
  • Jukka
  • The Invisible Gold
  • Eveliina
  • Confessions of a Marketing Whore
  • medialetics

MediaBizLab on Twitter

  • Domino's Pizza doubled stock price in 2 years after introducing web service making ordering pizzas 'more fun' says @juuuso #MediaBizLab 2011-03-04
  • @juuuso talking about how #Nike uses #transmedia to create 'running ecosystem' -> running shoe market share grew 48-61% 2011-03-04
  • Adhering to conventions won't lead to breakthrough in any industry says @juuuso #MediaBizLab 2011-03-04
  • More updates...

Posting tweet...

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